It's starting to hit me!

So I've been posting to my company's instagram for the past month or so. As I was looking through my insights, I realized that the post that received the most amount of likes was one that featured me, a little of my story, and a picture of me. It was in that moment that I realized that maybe people want to get to know a little more about me. About who I am. That's so scary to me. Here's the reason why. When I first decided to go public with this, I grappled with imposter syndrome. I felt like I didn't really deserve to be in the spotlight considering the mistakes and poor decisions I've made in my life. The negative voice building up in my head told me that I didn't need to do anything that put me in the spotlight. On the flip side, I felt like what I wanted to do with this company was something greatly needed. So, I decide to let myself be in the background. Running everything, but not really sharing myself. Sharing me.

Looking at this instagram post. The very one you see here, made me realize that maybe, just maybe, people actually want to hear my voice more. Maybe, just maybe, my story is a part of the journey of this company. This company is me and if people don't hear my voice or see my face, then how will they feel a sense of attachment to its cause. I think about people like Whitney White (@naptural85 on youtube) and her journey to creating her company Melanin Haircare. I think about Luvvie, the Ellises, Jackie Aina, Lisa Price (creator of Carol's Daughter). All of these amazing and successful entrepreneurs have promoted their brands by also sharing themselves and insight into who they are. People buy into person just as much as they buy into the company. So with that said, you'll definitely be seeing more of my and hearing more of my story on our page. I'm excited about the next phase of this journey. Let me take you along for the ride.

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Issa process

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Fall is coming -- New seasons mean more growth